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Brand Strategy Intern

Role: Part-Time Brand Strategy Intern

Report to Ashley Devereux, Brand Strategist

Hourly Wage: $20.00

Last Update: March 2023

Status: Part-Time Non-Exempt, Temporary (Summer 2023)

Expected Hours: 20 hours per week

Location: Fully Remote

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About Brand Federation:

Brand Federation is a uniquely structured brand consultancy that builds strategies and communications that energize businesses, people, products and customers around the world. Our team is built upon a global network of experienced, independent branding and marketing consultants who are united by a belief that we can help build brands that are more relevant, powerful, and responsible.

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About the Internship:

Our program is designed to give a first-hand perspective into the world of a brand consultancy. From day one you will be a part of our team, working on real-world projects with live clients, ranging from a broad spectrum of industries. Our approach to work is collaborative and we believe that interns play a vital role in shaping the work we do.

Our projects span across the brand strategy spectrum with a broad diversity of clients, keeping our work challenging and our curious minds fulfilled. As a member of our team, you will have the opportunity to work closely with our bright and experienced consultants: professionals who have worked at some of the world’s top agencies and nationally recognized brands. (Learn more about our team here.)

As a company we believe that when people are living their best lives, they do their best work. That means complete flexibility — to build your own schedule and to work from where you choose. We are seeking a brand strategy intern to work remotely for 20 hours per week. This position would report to our Brand Strategist, Ashley Devereux, and Managing Partner and Chief Product Officer, Rian Chandler-Dovis.

Position Responsibilities

As a part of our brand strategy team, you will be involved in every phase of the project from a research and strategy perspective that will include but is not limited to:

Being a part of our initial client discovery which includes a thorough review of all client-supplied documents and other owned assets
Helping our team conduct secondary research to have a better understanding of the category, consumer, and culture surrounding the project. This will include things like utilizing Statista, performing social listening, conducting a competitive scan, Google trends, and more.
Briefing our team on research findings
Participation and support in all research methodologies both from a qualitative and quantitative standpoint like interviews, surveys, virtual communities, workshops, etc.
Supporting our team in the research and strategic synthesis from pulling quotes, themes and findings to building a succinct, compelling brand strategy
Helping build decks for client presentations

Attending Brand Federation and client-facing meetings, as necessary

The Ideal Candidate Is…

Passionate about learning new things (Ex: different industries and companies, cultural trends, etc.)
Curious and not afraid to ask questions to get to the deeper meaning of something
Empathetic and interesting in understanding how and why people behave the way they do
Eager to take on new challenges and ready to jump in and help the team as needed
Proactive, anticipating and solving potential problems before they occur
Fun to work with: kind, collaborative, and humble
Adaptive to working with a variety of personalities, skill sets, and industries
Passionate about things outside of work and sharing those unique experiences with our team
Comfortable working on your own, but knowing when to ask for help
Preference will be given to candidates that are well-versed in using Google Workspace, Slack, and Keynote
Has a minimum of two years in an undergraduate program. Graduate school candidates preferred.

Bonus Skills & Experience:

Miro
Zoom
Statista
Mintel
Alchemer
Loom
Great design skills and layout design experience

How to Apply:

If interested, please email a cover letter, resume, and a work sample (Min. 2 case studies) to Ashley Devereux <ashley.devereux@brandfederation.com>

Engagement Lead

Reports to Managing Partner

Contractor (Temporary) Position

Project fee determined on a per project basis

The Engagement Lead is the client liaison responsible for building and maintaining deep and insightful relationships with the client team. For the duration of the project, the Engagement Lead will provide ongoing short-term recommendations and marketing services, as well as inform the research and strategic process necessary to lay the groundwork for long-term success.

Responsibilities

Managing project timelines and client communications as necessary
Managing outside vendors for the client, including sourcing qualified vendors
Keeping up to date on relevant business and marketing trends
Offering short-term marketing recommendations
Contributing to the presentation of research findings and strategic work
Drafting activation plans
Developing follow-up implementation strategies to help guide clients after a strategic
presentation
Planning for presentations and project-related meetings

In addition, the Engagement Lead occasionally supports the strategy team by:

Conducting secondary analysis, as needed, to support strategic work
Contributing to the development of discussion guides and questionnaires
Occasionally moderating in-depth interviews and focus groups
Attending and contributing to internal meetings and brainstorming sessions

Skills & Experience

Minimum of 10 years in an Account Management, or marketing leadership role
A minimum of a bachelor’s degree or equivalent work experience
Experience in the implementation of brand strategy components
Excellent client relationship skills
Excellent analytical skills
Excellent communication, to include presentation, writing, and listening skills
Ability to balance multiple projects simultaneously
Excellent organizational and prioritization skills
Excellent time management skills with a proven ability to meet deadlines
Ability to lead welcoming, inclusive group sessions

Senior Strategist

Reports to Managing Partner

Contractor Position

Project fee determined on a per project basis

The senior strategist drives the research and strategy that form the foundation of the recommendations delivered to the client. This role is responsible for designing and conducting research, leading the writing of a comprehensive and compelling report of findings, and contributing to the development and delivery of the strategic recommendations.

Responsibilities

Developing discussion guides, questionnaires, and other deliverables necessary for the execution of the research methodology
Driving the development of a report that includes a comprehensive research story
Conducting thorough secondary research into project-relevant themes, including the client, the client’s key audiences, the client’s category and competition, and the cultural trends that may impact the client’s work
Moderating research interviews or focus groups
Monitoring research activities, such as a survey launch or virtual community group
Developing topline reports of key findings
Evaluating interview transcripts and identifying key quotes
Building out Miro boards to synthesize research findings
Leading research regroups, in which the key themes of research are discussed and codified
Leading strategic synthesis sessions

In addition, the Senior Strategist occasionally supports the project team by

Drafting emails to aid in research recruitment
Identifying short-term wins for the client
Communicating with the client, as necessary

Skills & Experience

Minimum of 5 years in an Strategy or Brand Strategy role
A minimum of a bachelor’s degree or equivalent work experience
Experience in drafting a research report
Excellent client relationship skills
Excellent analytical skills
Excellent communication, to include presentation, writing, and listening skills
Ability to balance multiple projects simultaneously
Excellent organizational and prioritization skills
Excellent time management skills with a proven ability to meet deadlines
Ability to engage in a productive, positive team environment

Assistant Project Manager

We are looking for an Assistant Project Manager to join our team and support the organization while providing oversight on projects within our organization.

Assistant Project Manager’s responsibilities include coordinating with different departments to ensure projects are completed on time. This role is also responsible for performing administrative tasks such as preparing invoices, building estimates and scheduling meetings as needed.

Ultimately, you will work with various teams and stakeholders to monitor project progress and provide oversight to ensure projects are completed promptly and within budget.

Responsibilities

Research information to support other teams and departments as needed
Perform administrative tasks such as preparing invoices, estimates, scheduling meetings, etc.
Keep track of and report on project progress
Complete any tasks assigned by the Project Manager in an efficient and timely manner
Perform other duties assigned by the Project Manager orderly and efficiently

Skills & Experience

Proven work experience as an Assistant Project Manager or similar role
Proficiency in Microsoft Office and project management software
Highly organized and able to multitask and oversee several projects simultaneously
Strong attention to detail and problem-solving skills
Excellent communication skills, both verbal and written
A high school diploma or equivalent is required
Relevant training and/or certifications as an Assistant Project Manager

Do your best work on your own terms.

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