Brand and marketing challenges keeping you up at night?
Don’t sweat it.

Brand Federation’s army of experts, accomplished strategists and practitioners across every marketing discipline, quickly deploys a specialized team with the skills and experience you need to rest easy.

Capabilities

We’re a brand consultancy fully equipped to sharpen brand, solve marketing challenges and power your organization’s growth.

Research

Brand Equity Study

Virtual Community Study

In-depth Interview

Virtual Focus Group

Intercept Study (MOTS)

Diary Study

Ethnography

Concept Testing

Conjoint Analysis

Employee Culture Study

Value Gap Analysis

strategy

Brand Strategy

Innovation Strategy

Internal Branding

Customer Journey

Capital Campaign Marketing Strategy

Capacity Building Strategy

Messaging Strategy

Competitive Analysis

Multicultural Strategy

Merger & Acquisition Strategy

Implementation

Implementation Guidance Retainer

Name Development

Dashboard Development

Agency Review

Brand Tracking Study

Corporate Training

Cultural Alignment Strategy

Change Management Strategy

Social Media Strategy

Digital Marketing Strategy

Product/Service Innovation

Let's build your brand

Our model makes a difference

Senior leadership and a custom-built team of world-class experts, for unmatched effectiveness and efficiency.

Brands we've energized

In close partnership with Chermayeff & Geismar & Haviv, Brand Federation led a transformational rebrand for a 117-year-old steel maker.

Brand Federation helped Corus develop a merger and acquisition strategy that unified the growing organization into one culture.

The Children’s Hospital Foundation partnered with Brand Federation to design a messaging platform to support their capital campaign.

Brand Federation successfully renamed three Virginia Community Colleges named for enslavers.

Brand Federation helped a financial advisory firm establish and grow a new product brand: Avidus.

View all case studies

Brand and marketing challenges keeping you up at night? Don’t sweat it.

We’re a brand consultancy fully equipped to sharpen brand, solve marketing challenges and power your organization’s growth.

Senior leadership and a custom-built team of world-class experts, for unmatched effectiveness and efficiency.

Brands we've energized

Brand and marketing challenges keeping you up at night?
Don’t sweat it.