Kyra Newman specializes in persuasive communications, helping brands inspire their most important audiences.
On this Labor Day, Kelly O'Keefe reflects on the core convictions that have moved Brand Federation forward since its founding five years ago.
Brand Federation led Schnitzer Steel, a 117-year-old steel maker, to a transformational rebrand and future.
Chelsea brings Brand Federation and its clients creativity, inquisitiveness, and an inspiring enthusiasm to learn the art and science of brand strategy.
Some research tools we use to develop brand strategies that connect with internal and external audiences, guide organizations forward, and motivate action.
Suzy Rohler values collaboration, the excitement of brand strategy activations, home improvement projects, and time with her extended family.
Kelly O’Keefe continues his conversation with Newsweek about brand backlash with his take on the controversy at Target over Pride items.
Rian Chandler-Dovis connects with industry professionals to explore their lives and discuss how the changing face of work is impacting their careers.