Rian Chandler-Dovis connects with industry professionals to explore their lives and discuss how the changing face of work is impacting their careers.
Brand Federation CEO Kelly O’Keefe talks to Newsweek about Bud Light’s and Miller Lite’s markedly different reactions to customer backlash.
Brand Federation is extremely proud to work with the Colonial Williamsburg Foundation on telling the historical capital’s story.
Manhattan location signals steady growth, facilitates client service, and accelerates new business efforts.
Erin Bishop loves to explore human behaviors and find meaning in the interconnections of culture, family, economics, and more.
After a career of more than three decades in advertising, Earl Cox is a valued advisor to Brand Federation’s leadership, staff, and consulting teams.
Skilled brand strategist and market research leader shows brands the way forward with trailblazing qualitative and quantitative research.
Whether she’s completing a client project or a home improvement one, Kate Lane loves to see visions become a reality.
Emily Shane seeks perspectives from all angles to build brands that move people and communities forward.
Pam Orsi gets right to the heart of brand challenges, leads clients to creative, effective, research-backed solutions, and appreciates a good musical.
Christian Munson’s marketing and communications versatility make him a valuable team player for Brand Federation. Just don’t take him too seriously.
Whether inspiring people, teams, and companies to reach their potential, or spending downtime with his growing family, Kelly O’Keefe is an artist.
Curiosity about niche online communities focused on digital innovation has helped Paul Atienza develop a set of skills that elevate digital marketing.
Brand Federation partner Matt Williams is living his best life: teaching at William & Mary, making music, and building brands that make a difference.
Leah Muhlenfeld, a senior brand strategist and engagement lead for Brand Federation, brings boundless energy and optimism to her clients, teams, and life.
Claire Glisson, an expat in Amsterdam, is a strategic lead who finds energy in rallying teams, building businesses, and pleasure reading.
Liz Heinberg finds her happy place in the research and creativity behind great brand names (when she’s not farming, exercising, or building a company!).
Rian Chandler-Dovis is a Brand Federation partner, an expat in Cabo San Lucas, Mexico, and an accomplished brand builder who shapes winning strategies.
Bobby Johnston is a brand strategist at Brand Federation residing in Mexico. He listens, guides, and inspires brands to be their best.
Rich Lundvall's uncanny ability to see around corners inspires collaborations, and a sailboat renovation project promises to keep him on the water.
Mark Speece brings decades of naming experience and expertise to Brand Federation, producing memorable and differentiating names.
Frazier Armstrong’s marketing, journalism, and change management experience helps Brand Federation clients zero in on effective brand strategies.
Meet Amy Hollister, an engagement lead and native Californian. She understands the power of brands, how to uncover it, and how to harness it.
Rachel Street keeps the team on task and client projects moving forward. You can also find her flying somewhere new or fostering rescue animals.
Dr. Brian Brown, Ph.D., professor at VCU, talks about his work to rebrand Virginia community colleges, the process to do it, and what he’s reading.
For Ashley Devereux, a new mom and fan of drag queen performances, the highest rewards of strategy come when the work makes a positive community impact.
Kim Baker, an engagement lead for Brand Federation, shares what she loves about the work and why entrepreneurship has made her a better brand strategist.